JURNAL

Layanan jurnal yang disediakan oleh Perpustakaan Universitas Gunadarma

Discourse, credentialism and occupational closure in the communications industries: The case of public relations in the UK

Judul Artikel:Discourse, credentialism and occupational closure in the communications industries: The case of public relations in the UK
Judul Terbitan:SAGE European Journal of Communication
ISSN:
Bahasa:ING
Tempat Terbit:
Tahun:2014
Volume:Vol. 29 Issue 3 2014
Penerbit:
Frekuensi Penerbitan:6 x 1 Tahun
Edisi:
Penulis:Lee Edwards
Abstraksi:This article addresses the problem of stubbornly low levels of diversity in the communications industries, using the case of public relations to illustrate the points made. The author explores how disciplinary discourses of occupational practice and identity combine with representations of normative embodiment to construct and communicate a system of informal credentialism in the field that marginalises certain identities. Through a critical discourse analysis of formal texts that circulate across the industry, the author illustrates how apparently value-neutral presentations of PR work and workers exclude BME and working-class practitioners who cannot easily demonstrate a natural ‘fit’ with client, consultancy or colleague. The findings illustrate how the construction of informal credentialism through discourse may be acting as a powerful source of closure across the communications industries.
Kata Kunci:Credentialism, discourse, diversity, occupational closure, occupational fields, public relations
Lokasi:P319
Terakreditasi:sudah
Jurusan:Komunikasi