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The Affective Underpinnings of Hostile Media Perceptions: Exploring the Distinct Effects of Affective and Cognitive Involvement

Judul Artikel:The Affective Underpinnings of Hostile Media Perceptions: Exploring the Distinct Effects of Affective and Cognitive Involvement
Judul Terbitan:Communication Research
ISSN:
Bahasa:ING
Tempat Terbit:USA
Tahun:2013
Volume:Vol. 40 Issue 3 2013
Penerbit:University of Colorado
Frekuensi Penerbitan:6 x 1 Tahun
Edisi:
Penulis:Jörg Matthes1
Abstraksi:The hostile media effect (HME) refers to a process by which highly involved audiences tend to perceive media coverage as biased against their own views. In this process, issue involvement is usually treated as a cognitive construct, that is, as the extent to which the attitudinal issue under consideration is of personal importance. Although Vallone, Ross, and Lepper raised the issue of affective involvement in their seminal study, hardly any research has tried to disentangle the effects of cognitive and affective involvement. Thus, the aim of this article is to clarify whether the HME is triggered by cognitive and/or affective involvement. Data from three survey studies demonstrate that affective involvement— measured as emotional arousal or as the experience of concrete emotions—can explain the HME over and beyond cognitive involvement. Implications of these findings for future HME research are discussed.
Kata Kunci:hostile media effect, involvement, affective arousal
Lokasi:P360
Terakreditasi:sudah
Jurusan:Komunikasi